Some entrepreneur failed to establish their brands,Because they are too focused about their products,They are too concentrated on selling.
☑️ while the other entrepreneur look at the products just as a “tool” ,as an “entry” to introduce audience to their brands.
☑️ They deeply identify problems of their audience and change people’s life by adding value.
lets put it in this example:
📳 Imagine you have a software company and want to offer your client website builder.
♂️ instead of put all your efforts on just selling software,you can look at the problem of your audience in broader angle.
♂️The software itself might solve their problem,But what if you investigate deeper about the problem and discover deeper problem.
♂️when you have website now other pains will show up:
how to attract customer to go directly to your website and click on your offer❓
and even if they click on it,what would be the chances they buy your product❓
if they buy the product how you can convince them to return to your website again❓
✔️ successful software company by asking question above try to observe all problems of audience in deeper level and come up with solution.
✔️ By offering the whole package from the start to the end try to adding value beyond just selling products by creating a movement.
👉 How about you?what strategy you use to stay your clients connected with your company?